Sony Teams Up with Leo Messi Management to Create Messi and the Giants Animated Series
NEW YORK / LOS ANGELES (October 9, 2023) - Sony Music Entertainment Premium Content Division and Sony Pictures Television – Kids have joined forces with Leo Messi Management to announce a groundbreaking collaboration – the production and global distribution of a brand-new animated series titled "Messi and the Giants." Inspired by the legendary Argentinian football superstar, Lionel Messi, this series is set to make its debut on the international stage at this year MIPCOM event.
A Journey with Messi in the World of Animation
"Messi and the Giants" offers viewers an exciting glimpse into the imaginative world of a 12-year-old Messi as he embarks on an epic adventure within a video game, encountering various challenges on his quest to return home. Designed to capture the hearts and minds of children and young adolescents, this animated series promises to be a thrilling ride filled with valuable life lessons.
The Soundtrack of Dreams
One of the unique aspects of "Messi and the Giants" is its use of original music composed by Sony Music Entertainment artists and composers. This infusion of music promises to add depth and emotion to the storytelling, enhancing the overall viewing experience.
The Global Icon: Lionel Messi
As a recent football world champion with the Argentine National Team, Lionel Messi stands as an iconic figure in the world of sports. His incredible achievements, including seven Ballon d'Or awards and six Golden Boots, have solidified his status as one of the greatest footballers of all time. Additionally, Messi historic debut with MLS team Inter Miami in July 2023, which became the most-watched soccer game in US television history, further highlights his global appeal.
Off the field, Messi is celebrated not only for his unparalleled skill but also for his sportsmanship and unwavering passion for the sport. These qualities are set to be prominently featured throughout "Messi and the Giants."
A Vision Shared at MIPCOM
Fernando Cabral, EVP, Business Development, Latin-Iberia, Sony Music Entertainment, expressed the team excitement, stating, "We're thrilled to present Messi and the Giants at MIPCOM, the global market for entertainment content. With our partners at Sony Pictures Television – Kids, we can't wait to share the vision and creative direction behind this inspirational series with full support from Leo and his incredible team."
A Story of Resilience and Teamwork
Joe D'Ambrosia, EVP & General Manager, Sony Pictures Television – Kids, highlighted the unique nature of the series, stating, "Football is the only sport around the world that can inspire excitement and connection in the same way that storytelling does. What makes this series special is that it focuses on the same principles of good sportsmanship... it about perseverance, resilience, teamwork, and believing in yourself."
A Team of Creatives
The project has attracted a team of experienced professionals, including Story Editor and Writer Guy Toubes, known for his work on "Odd Squad." Leading the creative studio behind graphic development and art treatment is Atlantis Animation, based in the Canary Islands, known for its work on "Tara Duncan" and "Miraculous Ladybug."
A Multilingual Experience
"Messi and the Giants" is a multilingual series, ensuring accessibility to audiences worldwide. It will be available in English, Spanish, and several other languages, further expanding its global reach.
As anticipation builds for the international premiere of "Messi and the Giants" at MIPCOM, this groundbreaking collaboration between Sony Music Entertainment, Sony Pictures Television – Kids, and Leo Messi Management promises to bring a unique blend of sportsmanship, adventure, and inspiration to young audiences across the globe. Stay tuned for more updates on this exciting project that aims to inspire the next generation.