Pierre Cardin House, under the leadership of its President Rodrigo Cardin, has launched the Bulles Awards, aimed at encouraging and rewarding innovation in the fields of space and maritime. The 2024 edition is set to take place on Friday, May 17, 2024, at the Pierre Cardin Bubble Palace in Théoule-sur-Mer. Sponsored by Bertrand Piccard, founder of Solar Impulse, and with the support of Georges Bottela, Mayor of Théoule-sur-Mer, Regional Councillor, and First Vice-President of the Biodiversity, Sea, and Coastal Commission, this edition will honor two startups out of eight nominees: one in the Ocean for our Planet category and another in the Space for our Planet category. An encouragement award will also be presented to a non-governmental organization.
The three awards will be presented in the presence of Hervé Derrey, President and CEO of Thales Alenia Space, Jacques Rougerie, oceanographic architect and member of the Academy of Fine Arts, as well as Olivier Poivre d'Arvor, French Ambassador for the poles and maritime issues and delegate of the President of the Republic for the United Nations Conference on the Oceans in 2025.
The issue of social and environmental responsibility has become central for all stakeholders shaping the fashion of the future. Concerned with charting a forward-thinking direction of its own, the Pierre Cardin Group has decided to focus its efforts and investment on space and maritime innovation in service of protecting our planet. Ocean & Space for our Planet is the vision chosen by Rodrigo Cardin to guide the Group in an ecologically progressive direction.
From "Space-Age" Design to "Ocean and Space for our Planet" Vision
Pierre Cardin House has always drawn inspiration from the space domain, crafting fashion without territorial boundaries. The Space-Age is ingrained in the DNA of the Pierre Cardin brand both aesthetically and philosophically. Since the 1960s, the house has been a pioneer in utilizing the space domain as a creative playground, gradually incorporating futuristic elements inspired by the cosmos into its creations and designs.
Rodrigo Cardin, President of the Group, shares this passion for the space domain (already a hallmark of the brand) and further solidifies the house's affiliation with the sector. Since 2022, he has been materializing this passion through various initiatives, expanding its scope: organizing a tribute fashion show for the renowned designer at the Museum of Art and Space in Le Bourget, forging a long-term partnership with the European Space Agency (ESA), experimenting with creating garments from fabric scraps provided by Thales Alenia Space, supporting innovation through the Bulles Awards, and continually bridging the gap between fashion and ways of inhabiting and exploring the world.
Rodrigo seizes every opportunity to draw from the space domain, not only as a creative resource but also as a means to actively engage with the real challenges and opportunities this sector presents in shaping the world of tomorrow. As with the Bulles Awards, the Pierre Cardin Group's commitment to environmental and social responsibility underscores its dedication to pioneering a sustainable future through space and maritime innovation.