EROS Group Expands Presence with Premium Store in Dubai Hills Mall and Unveils Ambitious Growth Plans
EROS Group Expands Presence with Premium Store in Dubai Hills Mall and Unveils Ambitious Growth Plans: Eros Group, a prominent retailer in the UAE, has inaugurated a new establishment within Dubai Hills Mall, marking its 14th store in the country. Mohammad Badri, the Director of EROS Group, expressed plans for further expansion throughout the year.
It is a premium store, offering an exceptional experience for customers with a diverse range of products under one roof. We have ambitious plans for expansion, exploring prime locations for our upcoming stores." Notably, he mentioned the positive reception of the Samsung Galaxy S22. Presently operating 14 stores across the UAE, EROS Group aims to continue its expansion, part of a billion-dollar strategy focused on opening more stores in the Emirates, generating employment opportunities, and contributing to the growth of the UAE retail sector.
In tandem with its strategy to connect with customers in newly developed areas of Dubai, EROS emphasizes enhancing its digital presence while ensuring a priority on the in-person shopping experience. The new store showcases premium home appliances and electronic brands, encompassing mobile phones, laptops, televisions, computers, as well as appliances like washing machines and refrigerators. The offerings come with enticing promotions, flexible payment options, and varied delivery choices.
Mohammad Badri, Director of EROS Group, extended a warm invitation to the public, stating, "We are thrilled to welcome everyone to our latest retail destination, designed to provide shopping convenience for premium electronics and digital products. Our expansion strategy aims to deliver a seamless omnichannel experience, enhancing customer engagement and interaction."
As part of its commitment to sustainability, EROS Group has decided to phase out plastic bags from all its stores, opting for eco-friendly paper bags.
Experiencing growth since the pandemic, EROS has cultivated strong brand loyalty over its 54-year history. The company boasts an extensive portfolio featuring popular brands like Samsung, Hitachi, TCL, Ariston, and Midea, among others.
Article written by Adrien M.
